Sir Michael Caine’s memoir, “Blowing the Bloody Doors Off” might seem like an unlikely source of inspiring wisdom, but it contains some great advice.

“You are always auditioning”, he says.

‘If you only think you’re auditioning when you’re in the room with the casting director, you’re missing half of it,’ says Caine.

‘You’re auditioning when you’re checking in with the receptionist, when you’re sitting in the waiting area, when you’re grabbing a cup of coffee. In fact, whenever you’re in any public space, you’re auditioning. You never know who’s watching.”

“You are always “auditioning.”

How is this relevant to those of us in the business world?

The audience sees everything. If you “schlump” up to the front of the conference room to start your presentation, you are seen. If you are unfocused, not giving attention, not listening – you are seen.

Be aware. Align your physical presence. Be present. Know that you are always “auditioning.”  Show, don’t tell. Meaning that our actions are greater than our words. It’s best to demonstrate who you are and what you stand for in every interaction.

You never know who is watching.

“The way you do anything is the way you do everything.”