How delightful for me to witness this man I coached several years ago in action. He’s a politician – a good-hearted, well-intended person who works hard for all people.

He is someone who is extremely well-educated and thoughtful. Very thoughtful. When I met him he was too in his head. As a trained attorney it’s easy to get trapped in the intellect and the mind. Yet this man has so much heart. That was our work – to get him connected to his heart and full self that projects his presence and command to his audience, to express and meet his intention.

To get elected, he needed to connect to people emotionally – individually and in large groups to build instant rapport, trust and loyalty. The best way we can to do this is to be connected fully physically.

He was so present at his event. He demonstrated how deeply he listens and connects to his constituents as he spoke with them. At the podium he introduced his guests with incredible energy and grace.

This was not always the case. Other friends remarked about the change he worked hard for by using our coaching.

His assessment:

Thanks for your kind words about my presence. I do find myself much more relaxed behind the microphone than a few years ago… but of course, still more work to do to improve the gravity of my presence and avoid redundancy in my remarks. Hopefully the voters will give me 3 more years of practice…

Such humility. Yes, we all are continually improving.

Once you’ve worked to craft a relevant, resonant, persuasive and well-structured message (language) – one that connects to people’s hearts and minds, align the physical to project your best, most connected self (body). Because if you don’t show it, they don’t know it. This is how you are emotionally evocative as a leader.